Graphic Designer Poster

For my graphic design poster I chose a company called Landor Associates. Landor Associates is a design consultancy that was started in San Francisco by Walter Landor in 1941. LA is a company specifically for brand consulting, that helps clients create unique brands for their companies all around the world. Landor's designs are often text based, in order to create logos, but are very colorful and visually appealing to draw peoples attention. The text usual creates a shape with negative space, or is surrounded by a shape to make it stand out. You can check out some of the work done by Landor Associates here. I was drawn to this designer because I really liked all of the different colors and styles of text, so it was really interesting to me. The work that Landor Associates does is really appealing to look at and beneficial for anyone to see specifically because of the way they use text, yet still manage to create a logo that draws attention and catches the eye.